Archive for March, 2012
I have been out of the PR business for a while. I changed jobs in May 2011. I went from working in a marketing communications agency to working for a large engineering company as a regional Marketing Manager. It has been a hectic 10 months trying to get to grips with what my job is (it’s changing all the time as I re-define and refine it), sorting out my department – which spans two locations in two different countries, and putting together the processes as we move to providing a fully integrated marketing service to our Product Managers and business development Managers. This has all meant I have not been as closely involved with the communications side (although lots of internal communications) as I would have wished. This will start to change and I plan to blog about some of the challenges I face as we progress.